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Cookie Policy

AuditStream AI Last updated: 12 March 2026 Belgian ePrivacy law

Short version: We use one type of non-essential cookie — Google Analytics — to understand how visitors use our website. No advertising, tracking, or social media cookies. You can opt out at any time.

Contents
  1. What Are Cookies?
  2. Legal Framework
  3. Cookies We Use
  4. Google Analytics in Detail
  5. Your Consent
  6. Managing Cookies
  7. Changes to This Policy
  8. Contact

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to remember your actions or preferences over time, or to collect information about how you use the site.

Cookies are set either by the website you are visiting ("first-party cookies") or by third-party services operating on that website ("third-party cookies").

Beyond cookies, websites may also use similar technologies such as web beacons, pixels, and local storage. Where we refer to "cookies" in this policy, we mean all such similar technologies.

2. Legal Framework

Our use of cookies is governed by:

  • Belgian Act of 13 June 2005 on Electronic Communications (as amended), transposing the EU ePrivacy Directive (2002/58/EC and 2009/136/EC)
  • GDPR (Regulation (EU) 2016/679) for any personal data collected via cookies
  • The recommendations of the Belgian Data Protection Authority (GBA/APD) on cookie consent, most recently updated in 2023

Under Belgian ePrivacy law, non-essential cookies (including analytics cookies) require your prior, freely given, specific, informed, and unambiguous consent before they are placed on your device. Essential cookies that are strictly necessary for the website to function do not require consent.

3. Cookies We Use

Cookie / Service Type Provider Purpose Retention Consent Required
_ga Analytics Google LLC Distinguishes unique users for Google Analytics 2 years Yes
_ga_[ID] Analytics Google LLC Maintains session state for Google Analytics 4 2 years Yes
_gid Analytics Google LLC Distinguishes users across sessions (24-hour session cookie) 24 hours Yes
Cookie consent preference Essential AuditStream AI Stores your cookie consent preference so we do not ask again on every visit 12 months No — strictly necessary

We do not use advertising cookies, social media tracking pixels, remarketing cookies, or any third-party profiling cookies. We do not use cookies to display personalised advertisements.

4. Google Analytics 4 in Detail

We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

GA4 collects information about your use of our website, including:

  • Pages visited and time spent on each page
  • How you arrived at our website (search engine, direct, referral)
  • General geographic location (country and city level — derived from IP address, not precise location)
  • Device type, browser, and operating system
  • Events such as button clicks and form interactions (without capturing the content of form fields)

GA4 uses IP anonymisation by default. Full IP addresses are not stored. Data is collected under a pseudonymous identifier and cannot directly identify you as an individual.

Data collected by GA4 is transmitted to and stored on Google servers in the United States. This transfer is conducted under the EU–US Data Privacy Framework and Standard Contractual Clauses. For more information, see Google's Privacy Policy and Google Analytics data safeguarding terms.

We have configured GA4 with a data retention period of 14 months, the minimum available setting.

⚠ Note on Belgian GBA guidance: The Belgian Data Protection Authority has issued guidance on the use of Google Analytics. We have implemented IP anonymisation, minimised data retention, and require consent before GA4 cookies are set, in line with this guidance. We continue to monitor regulatory developments in this area.

5. Your Consent

When you first visit our website, a cookie consent banner will ask for your permission before any analytics cookies are placed. You can:

  • Accept all cookies — analytics cookies will be placed and GA4 will activate
  • Reject non-essential cookies — only the essential consent-preference cookie will be placed; GA4 will not activate

Your preference is saved for 12 months. You can change your choice at any time — see Section 6.

Consent is recorded before any non-essential cookie is set, in accordance with the Belgian ePrivacy Act and GBA recommendations. Pre-ticked boxes and implied consent are not used.

6. Managing and Withdrawing Consent

6.1 Via our website

You can withdraw or change your cookie consent at any time by clicking Manage cookie preferences or by contacting us at hello@auditstream.ai and we will reset your preference.

6.2 Via your browser

Most browsers allow you to refuse cookies or delete existing cookies. Instructions for the most common browsers:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Edge

Note: blocking all cookies may affect website functionality.

6.3 Google Analytics opt-out

You can prevent GA4 from collecting data about your visits across all websites by installing the Google Analytics Opt-out Browser Add-on.

7. Changes to This Policy

We may update this Cookie Policy if we introduce new cookies or change our analytics setup. The "Last updated" date at the top of this page will reflect any changes. If we introduce any new non-essential cookies, we will re-request your consent via the cookie banner.

8. Contact

If you have questions about our use of cookies:

AuditStream AI
Email: hello@auditstream.ai

You also have the right to lodge a complaint with the Belgian Data Protection Authority (GBA/APD): www.dataprotectionauthority.be · Rue de la Presse 35, 1000 Brussels.

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